Ofis Square partners with Bollywood star Shraddha Kapoor as its first brand ambassador in India’s coworking sector. With plans to expand 10 million square feet nationwide, Ofis Square aims to mainstream flexible workspaces, targeting entrepreneurs and startups. Kapoor’s endorsement strengthens its vision to lead India’s evolving coworking market.
In a first for India’s coworking industry, Ofis Square has partnered with Bollywood actress Shraddha Kapoor as its brand ambassador. As one of the country’s most-followed celebrities, Kapoor brings fresh visibility to the workspace provider, introducing unprecedented star power to the flexible office market. This collaboration is set to shift public perception of coworking spaces as dynamic, mainstream work environments.
With its tagline “Future Works Here,” Ofis Square aims to position itself as an innovative leader in India’s evolving workspace market. Saroj Mittal, Promoter of Ofis Square, expressed excitement about the partnership: “We are thrilled to welcome Shraddha Kapoor to the Ofis Square community! Her journey as an accomplished actress and influential personality resonates with the spirit of innovation that defines Ofis Square.” By engaging Kapoor, the company hopes to break stereotypes and further integrate co-working into the mainstream, targeting entrepreneurs, startups, and larger corporations alike.
Shraddha Kapoor shared her enthusiasm for the partnership, emphasising the appeal of Ofis Square’s vision for creators and entrepreneurs. “I am thrilled and proud to represent Ofis Square, one of India’s most vibrant workspaces,” Kapoor said. “As an artist, it’s inspiring to see how Ofis Square stands out as a place where creators and entrepreneurs can truly thrive with access to spaces designed to inspire and empower.” Kapoor expressed her hopes to bring her energy to the brand, aiming to set a new standard for India’s ambitious business community.
This partnership marks a significant shift in the flexible workspace sector, especially as Ofis Square prepares for a major expansion. The company has announced plans to roll out an additional 10 million square feet of workspace across India in the coming years, underscoring its commitment to redefining India’s office landscape. This expansion aligns with India’s growing economy, which has increasingly embraced flexible work environments to accommodate the needs of a diverse workforce.
As Ofis Square continues to push the boundaries of what a flexible workspace can offer, this celebrity endorsement underscores the brand’s ambition to lead the industry. By blending celebrity appeal with a robust vision for growth, Ofis Square is making strides toward establishing itself as a frontrunner in India’s fast-evolving coworking market.