Embassy Group has launched Embark, India’s first all-in-one platform explicitly built to streamline the setup and growth of Global Capability Centers (GCCs). As global companies continue to tap into India’s talent-rich landscape, Embark is set to become their go-to solution—offering everything from strategy and design to compliance, operations, and long-term transformation.

With over 1,700 GCCs operating and over 400 added in the last five years, India has solidified its reputation as the “GCC Capital of the World.” This momentum is powered by the country’s vast STEM talent pool, cost advantages, and a flourishing tech and R&D ecosystem. However, as Embassy Group points out, launching a high-impact GCC is often far more complex than it appears on the surface.

“With Embark, our goal is simple – to transform the GCC set up experience in India by providing companies with a seamless, strategic as well as execution-focused platform that removes complexity and accelerates success,” said Jitu Virwani, Chairman & Managing Director of Embassy Group.

Unlike traditional service models, Embark is a turnkey execution partner, helping global enterprises efficiently design, establish, and evolve their India operations. The platform offers a broad scope of services, including location strategy, organizational design, real estate solutions, hiring, compliance, IT infrastructure, and cultural integration—all under one roof. It also focuses on long-term success with offerings like transformation advisory, operational excellence, and workforce evolution.\

Embassy’s decades of experience with Fortune 500 firms, tech giants, and innovation-led enterprises adds significant weight to this new venture. Its existing portfolio includes over 54 million square feet of commercial real estate and partnerships like that with WeWork India to offer managed office solutions—making it uniquely equipped to support global businesses at scale.

This initiative marks a significant shift in how GCCs approach their India journey. Instead of navigating multiple vendors and facing fragmented processes, companies can now rely on Embark as a single point of contact for their entire GCC lifecycle.

Backed by seasoned industry professionals and deep local insights, Embark aims to remove friction from GCC expansion, helping companies hit the ground running and scale faster. By combining strategic expertise with hands-on execution, Embassy Group’s latest move could reshape how multinational companies establish their footprint in India.

As the demand for integrated, future-ready GCCs continues to surge, Embark positions itself as not just a service—but a critical partner in global expansion.